Leader, Brand Management

Leader, Brand Management Vilnius, Lithuania

Do your talents lie in developing and motivating a team? Are you passionate about creating strong brands and delivering strong creative assets? Are you ready to work with marketing teams across Europe, the Middle East, and Africa? Are you interested in joining a globally diverse organization where our unique contributions are recognized and celebrated, allowing each of us to thrive? Then its time to join Western Union as a Leader, Brand Management.

Western Union powers your pursuit.

Role Responsibilities

• In this role, youll be responsible for managing relationships and coordinating efforts between the Western Union marketers (internal clients), the BarBar Shop (internal creative studio) creative team, and external agency partners.

• You will support regional marketing teams and collaborate with cross-functional teams on all marketing and advertising needs.

• Provide leadership and direction to clients on Western Union brand strategy and creative excellence.

• You will make decisions when escalations occur from the AMs or Creative and/or provide POV to senior leadership and manage the discussion when needed.

• You will also provide coaching, training, and development to AMs (in partnership with the Global creative lead) within respective regions on strategic brief writing, how to provide effective and strategically based feedback, client management skills, and the latest creative and strategic guidance from Global Brand Team Leadership, and how to effectively sell in creative work.

• You will develop a relationship with regional marketing counterparts to promote the global brand platform and act as a brand guardian in order to ensure strict adherence to guidelines.

Role Requirements

• A bachelors degree in a relevant field.

• 9-10 years of client services experience in a creative agency environment, building, managing, and executing brand strategy for diverse brands across multiple categories.

• Creative agency experience is preferable.

• We expect you to have a proven ability to manage large projects from large and/or multiple clients.

• Experience with integrated communication plans including ATL, BTL, digital, social, loyalty, and customer experience.

• You will also have global experience with knowledge of how local culture can challenge global strategy and creative execution.

• Ability to articulate and sell concepts, strategy, and creative recommendations and plans verbally and visually in programs like PowerPoint.

• Strategic thinking skills and ability to offer creative solutions that will work for both the client and the brand.

• Strong ability to lead the regional BarBar Shop team with minimal oversight.

• You will also have strong leadership qualities and a desire to help others succeed.

• Fluency in English both verbally and in writing.

• Time management and administrative skills.

We make financial services accessible to humans everywhere. Join us for whats next.

Western Union is positioned to become the worlds most accessible financial services company transforming lives and communities. Were a diverse and passionate customer-centric team of over 8,000 employees serving 200 countries and territories, reaching customers and receivers around the globe. More than moving money, we design easy-to-use products and services for our digital and physical financial ecosystem that help our customers move forward.

Just as we help our global customers prosper, we support our employees in achieving their professional aspirations. Youll have plenty of opportunities to learn new skills and build a career, as well as receive a great compensation package. If youre ready to help drive the future of financial services, its time for Western Union. Learn more about our purpose and people at https://careers.westernunion.com.

Salary

The monthly gross base salary range is 4339 5833 EUR. This range represents the anticipated low and high end of the salary for this position. This role is also eligible to receive an annual bonus that aligns with individual and company performance. Actual salaries will vary based on candidates' qualifications, skills, and competencies.

Benefits

You will also have access to short-term incentives, multiple health insurance options, accident and life insurance, and access to best-in-class development platforms, to name a few (https://careers.westernunion.com/global-benefits/). Please see the location-specific benefits below and note that your Recruiter may share additional role-specific benefits during your interview process or in an offer of employment.

Your Lithuania-specific benefits include:

• A hybrid work environment with an opportunity to work from abroad (up to 2 months a year)

• Extra days off

• Volunteering activities

• Discount and special offers

• Referral program

We are passionate about diversity. Our commitment is to provide an inclusive culture that celebrates the unique backgrounds and perspectives of our global teams while reflecting the communities we serve. We do not discriminate based on race, color, national origin, religion, political affiliation, sex (including pregnancy), sexual orientation, gender identity, age, disability, marital status, or veteran status. The company will provide accommodation to applicants, including those with disabilities, during the recruitment process, following applicable laws.

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