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Marketing manager
Marketing manager
Marketing manager
Vision Technologies, UAB
Marketing manager
Marketing manager

Marketing managerVision Technologies, UAB

The people of Smart Vision: We are eye innovators, eye care specialists, we are runners, walkers, music likers. We have Family people, Single people, Happy people. You will find a team and a friend here.

What we are looking for:

As a Marketing manager you have the role and responsibility for managing the company's marketing initiatives. Uses market research and analysis to direct marketing strategy and planning. Oversees the production of all promotional materials and marketing campaigns. Reports marketing and sales results to senior executives. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Responsibilities:

Establishes marketing goals based on past performance and market forecasts
Oversees current offerings and comes up with initiatives for new products or services
Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
Works with outsourced marketing team to develop detailed marketing plans for all media and sales channels
Approves and oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
Works within the department budget to develop cost-effective marketing plans for each product or service
Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback

Requirements:

Bachelor's degree in marketing, finance, business administration, or similar.
A master's degree in a relevant field will be advantageous.
At least two years' experience as a marketing manager.
Extensive knowledge of marketing strategies, channels, and branding.
Superb leadership, communication, and collaboration abilities.
Exceptional analytical and problem-solving skills.
Strong time management and organisational abilities.
Fluent in English.

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